Cave painting is one of the earliest forms of communication between people, dating back to about 30,000 BC. Early man used images and icons to record events and relate them to others.
These days, social media has transformed the way we communicate and art lovers don’t have to go far to appreciate their favourite works of art. Hundreds of galleries now use Facebook, including the Tate – http://www.facebook.com/tategallery – and Le Louvre – http://www.facebook.com/museedulouvre
With these kinds of two-way communication channels, the writing’s on the wall for traditional advertising campaigns!